The perception of wine in foreign markets

We asked Carlo Dugo, Italy’s Ambassador for the Concours Mondial de Bruxelles, about how foreign markets perceive Italian wine.
Which regions? Which grape varieties? Which wine styles?
Are the same regions always discussed, or are there any “emerging” ones?
And finally, what advice can be given to wineries in terms of communication?

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Picture of Maurizio Gabriele

Maurizio Gabriele

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