It’s unusual to hear about a SWOT analysis during a wine‑focused masterclass. Yet that’s exactly what Pietro Russo did at Contrade dell’Etna 2024.
A session dedicated to the growth potential of the wines from this territory, with a meticulous description of the different areas of Etna and its microclimates. “Etna shapes the style”—this is the key idea that emerges from a presentation highlighting Etna wines for their identity and quality. Small‑scale productions from a territory that could compete on the international fine‑wine scene…




















