Bererosa 2026, Francesco D’Agostino: “Young people are not to blame. We are the ones who took wine off the family table.”

For years, rosé wine searched for legitimacy. It had to live with the prejudice of being a “lesser” wine: too simple for seasoned enthusiasts, too summery to be taken seriously, too closely associated with passing trends to earn an identity of its own. Today, however, that chapter appears to be over. Not because rosé has suddenly become a different wine, but because the way people perceive it has changed. (more…)

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